BirdLife South Africa's Divisions

BirdLife South Africa is structured into nine divisions:

Avitourism

The mission of the Avitourism Division is to develop South Africa as the world's leading birding destination for the benefit of birds, their habitats and communities through responsible avitourism.

Business

BirdLife South Africa's Business Division is based at the organization's headquarters, Lewis House, in Blairgowrie, Johannesburg. This division attends to BirdLife South Africa's administrative work, especially relating to finances and human resources.

Community-based Conservation

BirdLife South Africa believes in real change, which leads to real benefits. All of BirdLife South Africa's people-orientated work aspires to make real change and benefits on the ground and in people's lives.

Conservation

Conservation is the primary reason for BirdLife South Africa's existence. While we engage in, promote and support other activities, such as birding and tourism, community-based conservation, and our education work, everything is geared towards achieving bird conservation goals.

Education

Education is a cornerstone of sustained conservation action, and BirdLife South Africa has developed an Environmental Education Division to contribute to this.

Events

Create awareness of BirdLife South Africa, birds and bird conservation through the following public events:

BirdLife South Africa's AGM
Sasol birds & birding fair
National Bird Week
Owl Awards
Sappi BirdLife South Africa Birding Big Day

Marketing and Membership

BirdLife South Africa is the country partner of BirdLife International, a partnership of conservation organisations around the world that strives to conserve birds, their habitats and global biodiversity. BirdLife South Africa works with people to ensure the sustainable use of natural resources. BirdLife International's presence spans over 100 countries and over 10 million global supporters.

Policy and Advocacy

This division follows proactive and reactive strategies to ensure that development (in particular) and other human activities are done in a sustainable and environmentally acceptable manner.

Seabirds

BirdLife International's Global Seabird Programme has four staff in this division, working on seabird conservation. Work is conducted nationally (e.g. Albatross Task Force and African Penguin work), regionally (e.g. Marine Important Bird Areas programme) and globally (e.g. Regional Fisheries Management Organisations).